Logo File Formats: Which Files Do You Need?
Know when to use SVG, PNG, PDF and other logo files. Includes a practical file-selection table, handover checks and a copyable request to your designer.
How to Give Design Feedback: Examples and Template
Give your graphic designer clearer feedback with practical examples, a simple review process and a copyable template for small business projects.
Branding Your Small Business Office Beyond the Logo on the Door
By Jack Shaw, senior writer and editor at Modded Classic brand markers like acrylic signs, mugs and decals have been the standard for office decorating. However, there can be so much more you can do with branding in your office space. After all, your small business office tells a story about your company culture, values and professionalism. … Read more
Brand Photography Shot List for Small Businesses
Build a reusable brand photography shot list covering founder portraits, process, workspace, products, client interaction, details, negative space and evergreen content.
How to Photograph Packaging, Labels and Printed Products
Photograph packaging, labels and printed products clearly with practical guidance on readable text, glare, colour accuracy, foil, embossing, texture and consistent variants.
Product Photography Props: How to Choose, Style and Reuse Them
Choose product photography props that add useful context without creating clutter, then build a small reusable prop library for more consistent brand shoots.
How to Photograph Reflective Products
Photograph glass, polished metal and glossy packaging with practical techniques for controlling reflections, shaping edges, reducing glare and keeping labels clear.
Lifestyle Product Photography for Small Brands
Plan lifestyle product photography that shows real context, scale and use while keeping the product visually clear, accurate and consistent with your brand.
Smartphone Product Photography for Small Brands
Take better product photos with your phone using practical guidance on lighting, camera position, focus, exposure, lenses, styling, shot lists and editing.
How to Edit Brand Photos Consistently
Create a repeatable brand photo editing workflow for consistent exposure, white balance, colour, contrast, cropping and export across your image library.